Written evidence submitted by Philip Bradfield (COM0113)

First: please clarify what BIS stands for (in this context)!

 

• Do you have any role models who work in science or are scientists?

YES

o If so who are they?

 

Lord Rees, Sir David Attenborough,

Prof. Jim Alkhalili

Dame Jocelyn Bell Burnell, Prof. Brian Cox

 

 

o Do you feel that these role models are diverse?

yes  -  but in what sense  fo diverse ?

gender, age, discipline, media mode/impact ?

 

• What do you think of the way the media portrays science?

variously: some very good portrayals/exposure

 

o What could the media could do to make science more understandable?

give more time (especially TV)

 

o Do you think that the media could make science more accessible?

give more time (especially TV)

 

• Have you seen any campaigns to encourage a diverse range of people to study or work in STEM (science, technology, engineering and mathematics) subjects?

STEMNET, Lab in a Lorry (Inst of Physics) etc

 

o If so where did you see or hear about this?

I volunteer myself (STEM AMBASSADOR)

 

o Did you think that this was effective?

Yes - more could be done (£££/staff)

 

o How would you make it more effective?

facilitate school attendance/hosting of such events

 

• Have you seen any adverts raising awareness of science? This could be from the Government or private organisations

some eg

Inst of Physics publicity!

Edinburgh Int'l. Science Festival

 

o Do you think that the advertising of the sciences could be more effective?

yes

 

o If so, what would you suggest?

more school visits by science communicators, and visits BY schools to appropriate bases/events

 

o Does this advertising encourage you to engage with science?

yes

 

 

 

• Do you take part in science based activities in your spare time? E.g. making rockets or astronomy?

STEM Ambassador/Volunteer

 

o How did you get involved with this?

STEMNET East; Inst of Physics

Helping a local primary school with their Junior Saltire Wave Energy extractor project

 

o Do you think that there is enough awareness about these leisure activities?

No - let the community know what is going on

(and financial support)

 

• Do you go to science museums or exhibitions?

yes

 

o If you do, do you think that these are engaging?

yes

 

o Do you think science museums or exhibitions are a good way to encourage people to study or work in science?

Only up to a point -  hands-on events equally necessary

 

o Is there anything stopping you going to museums or exhibitions about science?

not really - I DO go!

 

June 2016